Lights, camera, action! So excited I was able to go behind the scenes and watch the vision of Pacific City come alive during our first photo shoot. With trending fashions, stunning models and the Pacific Ocean as our backdrop, it totally made for a fun day on the job!
It was so cool watching our amazing creative agency The Larson Group, along with Verite Studios, work their magic. Looking at the finished product, you would think we were in a climate-controlled studio…but the reality was 90 degree weather (no wind in my hair) and very busy beaches. I quickly learned that tons of components go into a successful photoshoot: coordinating outfits, wardrobe changes, lighting, makeup, angles, and endless obstacles. My hat is off to them (and I will remember to wear one next time)!
These photos tell a story I would like to live everyday – summer, care-free, good vibes and fun. It’s difficult to catch an image that fully inhabits and expresses a vibe or point in time. That’s why we all take photos and post them on social media…we’re telling our story. I think this first photoshoot captures everything that Pacific City is – and what you will find it to be.
Whether on our website, social media or our large LED movie screen (a must see!), the images you see are all parts of the PC story. Hope you enjoy some of my favorite “behind the scenes” photos picked just for you!